Strata is a full service business, consumer, and community market research firm. We have been providing extensive quantitative and qualitative intelligence gathering through innovative design, execution, analysis, and reporting since 1985.
Our quantitative capabilities include telephone, online, intercept and
Interactive Voice Response (IVR) data collection throughout North and South
America, Europe, and Asia. In addition, we have a wide network of
traditional and test kitchen facilities for Central Location Tests.
Our qualitative capabilities include traditional focus groups, triads,
dyads, in-home use tests and individual or one-on-one interviews. Our
trained moderators are experienced in consumer and business-to-business
qualitative research.




