Discussion Based-Research:
When Strata Research designs and executes qualitative studies, such as focus groups or IDI’s, our in-house toolbox includes:

1. Experienced facilitators capable of drawing out the true base of perceptions and behaviors
2. Multi-city and multi-national focus group recruiting and facility coordination, including the United States, Europe, Asia, Australia and Latin America
3. An extensive network of facilities previously utilized to great success, ensuring a smooth and successful evolution
4. Use and management of facilities equipped with FocusVision